Jacques Ellul (1912-1994) was a French theologian and ethicist. He often wrote about the difficulty of maintaining moral values in a technological society. He considered most citizens of technologically advanced societies to be under the influence of subtle and pervasive propaganda that perniciously molds their attitudes and beliefs. This brainwashing is hard to counter, Ellul wrote, because the propaganda is skillfully designed to fulfill people's often subconscious psychological needs.

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